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By Andrew Egan, Africa Regional Sales Director at Infobip With brands recognising the power of conversations, AI-driven solutions, and phygital experiences, consumers can anticipate more personalised, seamless, and satisfying engagements with businesses this year. As technological innovations continue to shape the business landscape, 2024 is poised to be a transformative year for customer experience. However, businesses must keep an eye on the emerging trends shaping the landscape as they realign their strategies to prioritise customer satisfaction. Balancing customer experience trends against business process optimisation Increasingly, the emphasis on Customer Experience (CX) is prompting organisations to adopt creative ways to use…

Nigerian authorities have refuted allegations made by Binance’s CEO, Richard Teng, dismissing them as a “diversionary tactic” and an “act of blackmail” aimed at undermining Nigeria’s ongoing criminal charges against the company. Binance, recognised as the world’s largest cryptocurrency exchange, is facing separate trials on charges of tax evasion and money laundering exceeding $35 million, which the company is contesting. Binance is being tried along with two of its executives, In a recent blog post, Teng accused unidentified Nigerian officials of soliciting a $150 million cryptocurrency bribe to halt investigations. However, Nigeria’s Information Ministry spokesperson Rabiu Ibrahim rebuffed these claims,…

In a bid to boost profits, Warner Bros. Discovery, the parent company of CNN, HBO, and Warner Bros. studios, is reportedly gearing up to raise the subscription prices for its streaming service, Max. The move, according to a Bloomberg report, comes as Warner Bros. Discovery aims to generate $1 billion in earnings from its Max and Discovery+ streaming platforms in 2025. While the exact details of the price hike have not been confirmed, the company’s decision to raise subscription fees reflects its focus on long-term growth and expanded content offerings. Currently, Max offers subscription plans starting at $9.99 per month…

Leading multinational bank, Access Bank Group, has launched an innovative solution in collaboration with Mastercard to expand access to cross-border payments and remittances to and from the continent, bringing Africa closer to the global economy. By leveraging the network and treasury capabilities of Mastercard Move, Access Bank, through its cutting-edge Access Africa platform, shall empower individuals and businesses to enjoy instant, traceable, seamless, and cost-effective international transactions. The newly launched solution will from 8th of May 2024, be operational across Africa, with expansion plans in place for further penetration across the continent. The solution offers a global gateway for businesses…

Microsoft is reportedly in the process of training a new, in-house AI language model as it aims to compete with counterparts from Google and OpenAI, according to a report by The Information on Monday. The project, internally dubbed MAI-1, is being supervised by Mustafa Suleyman, a co-founder of Google DeepMind and former CEO of AI startup, Inflection, as per information from two Microsoft employees familiar with the initiative. While the exact purpose of MAI-1 is yet to be finalised, its potential applications will depend on its performance. Microsoft might provide a preview of the model during its upcoming Build developer…

Telecel Mobile Financial Services Ltd, known for Telecel Cash, has partnered with Cellulant, a leading technology company, to introduce Telecel Cash as a convenient payment option for Google Play users in Ghana. This collaboration allows Telecel Cash customers to easily buy apps and services directly from Google Play, improving their digital transactions. This initiative is a step towards broadening payment choices and enhancing transaction convenience for Google Play users, particularly in areas where traditional credit card usage is limited. By integrating Telecel Cash, Telecel Ghana and Cellulant are offering a smooth, secure, and user-friendly payment solution tailored to the preferences…

A research note sourced from digital intelligence firm, Sensor Tower, and released by the Bank of America on Monday, 6th May, has revealed that video streaming services witnessed a drop in downloads and active users during April 2024, Across all video streaming services, including industry giants like Netflix, Paramount, and Walt Disney, downloads and monthly active users (MAU) collectively declined by 4%, as stated in the note. Here are the numbers provided by the research note: Looking ahead, media companies are shifting their focus towards international expansion, investing in sports streaming ventures, and raising prices on their platforms in…

Ugandan hub for tech entrepreneurs, Hive Colab, has celebrated the graduation of 40 startups from the Youth Startup Academy Uganda (YSAU), amidst the activities of the SWARM Summit held in Uganda on 25th and 26th April, 2024. Themed “The Future is Now: Emerging Trends Shaping Startup Ecosystems,” the SWARM Summit spotlighted Uganda’s young and innovative minds, aiming to foster innovation, collaboration, and growth within the country’s startup community. The event featured keynote addresses from industry leaders, providing insights into the current state and future direction of Uganda’s startup ecosystem, along with engaging panel discussions. One of the highlights of the…

Digital Economy Magazine, an InstinctWave Group Publication, has announced the launch of the 13th Ghana Information Technology and Telecom Awards (GITTA), scheduled to be held at the Movenpick Ambassador Hotel, Accra, on 7th June, 2024. Popularly referred to as the ‘Oscars’ of Ghana’s ICT and Telcom Industry, the 13th GITTA will celebrate organisations and individuals at the forefront of digitisation with innovative products and services that keep the sector exciting. This year’s GITTA will feature newly enhanced categories designed to recognise individuals and businesses that, through their hard work, innovative approaches, and dedication, are shaping a new, smarter, and more…

Apple has witnessed a 7% surge in its stock price, driven by the tech giant’s announcement of promising sales growth projections and a record stock buyback plan, which attracted investors who had been cautious over Apple’s weak demand and increased competition in China. Last Thursday, Apple revealed forecasts for fiscal third-quarter sales that surpassed Wall Street’s expectations. Additionally, the company approved an additional $110 billion in share repurchases, marking the largest ever buyback authorisation by a U.S. company, according to EPFR analyst, Winston Chua. Following Friday’s stock gain, Apple’s market capitalisation soared by nearly $200 billion, reaching $2.86 trillion, second…